The second Arizona Shack is set to open on Wednesday, March 9th at 11AM in Phoenix’s iconicUptown Plaza at the corner of Camelback Road and Central Avenue. The Plaza is a redevelopment of a quintessential shopping center from the 1950s, a fitting home for our classic ShackBurgers, shakes and crinkle cut fries.
Shake Shack is a critically acclaimed, modern day “roadside” burger stand known for its 100% all-natural, antibiotic-free Angus beef burgers (no hormones added ever), griddled flat-top dogs, fresh-made frozen custard, crispy crinkle cut fries and more. A fun and lively community gathering place with widespread appeal, Shake Shack has earned a cult-like following around the world.
In addition to the Shack classics, the Shack will be spinning three Arizona-exclusive frozen custard concretes: Chocolate Peanut Butter Crunchcrete (chocolate custard, peanut butter sauce, chocolate toffee and chocolate sprinkles), the CamelShack (vanilla custard, salted caramel sauce and a slice of banana cream pie from local purveyor The Bakery Phx) and the ‘Mallow Monsoon(chocolate and vanilla custard, marshmallow sauce, chocolate truffle cookie dough and crumbled sugar cone cookie).
As part of Shake Shack’s mission to Stand For Something Good®, Shake Shack will donate five percent of sales from the CamelShack concrete to St. Mary’s Food Bank Alliance, providing hunger relief to Arizona’s most vulnerable. Shack team members will also volunteer at events run by the organization.
The Uptown Plaza Shack will be a place for guests to imbibe and relax. The menu includes a varied selection of wine and local craft beer from Grand Canyon Brewing Company, SanTan Brewing Company and Phoenix Ale Brewery in addition to the Shack-exclusive Shack Red® and Shack White® wine from Frog’s Leap Winery and ShackMeister® Ale from Brooklyn Brewery.
In keeping with our commitment to inspiring design, the Shack is constructed with sustainable materials. Booths are made from lumber certified by the Forest Stewardship Council, and tabletops are made from reclaimed bowling alley lanes. In contrast to the lofty and dramatic Scottsdale Shack, the Uptown Plaza Shack design marries into the low-slung Uptown Plaza, a 1950s local landmark that has been restored to its mid-century beauty. The original brick walls and steel structure are exposed, highlighting steel trusses that support the canopy over the expansive outdoor patio that seats fifty guests. Inside the Shack, there are playful nods to mid-century design: a feature wall inspired by the graphic textile patterns of Lucienne Day, and a subtle composition of ceiling pendants that are a modern take on the atomic shapes that were popular in the 1950s.
Later in 2016, we’ll add to our Arizona family with a new Shack in Scottsdale’s Kierland Commons.